BRIEF
Deliver two informative and engaging hybrid virtual conferences to two main customer groups
WHERE
Bespoke CarTrawler branded platform
WHY
Reinforce CarTrawler’s position as an industry expert and thought leader in line with COVID-19 guidelines
WHO
Existing and prospective partners, and suppliers
WHAT WE DID
Grooveyard activated two virtual hybrid conferences and delivered engaging and informative Ezine communications plan to both customer groups throughout the course of 6 weeks. Grooveyard built a bespoke branded app platform with a number of key features & capabilities such as Q&A, polls, surveys, document & presentation library, agenda and speaker profiles.
Grooveyard also provided all design and branding services, offering a slick high-end digital solution to attendees.
SERVICES DELIVERED
Virtual Event Creation And Management
Concept creation and delivery
Design And Branding
Communications Management
Digital Engagement
Data & Technology Management
Full Event Management
Supplier Management
Logistics & Operational Management
Content Creation
End To End Seamless Delivery
RESULTS
Each conference received significant views and engagements across two days and were attended by a global audience of over 700 attendees
As part of the communications plan, Grooveyard engaged with attendees from over 40 countries with a full digital strategy and delivery rollout to ensure strong attendance
Due to the success of this year’s CarTrawler conferences, CarTrawler wishes to continue to integrate a virtual / hybrid element into their future live conferences