Experiential Marketing

When it comes to interactive, immersive promotional activity, Grooveyard can help your brand tick all of the right boxes. We work with our clients to create powerful, positive, sensory experiences that are relationship building and drive brand awareness.


Grooveyard develop one-to-one sampling activities and large-scale guerrilla marketing campaigns that form the basis of memorable and emotional connections between consumers and brands, generating customer loyalty and influencing purchase decision.


We create memorable events and engagements that allow your brand to stand out from crowd, by focusing on the emotional connection. We can help you target the right audience, at the right time, in the right way.

What we do

Brand Ambassadors
Event Design
Mobile Marketing
Brand Activation
Digital Amplification

Product Sampling
Event Management
Sponsorship Activation
Guerrilla Marketing
On-Street and In-store Engagement

How we do experiential

Grooveyard’s Brand Activation Specialists are uniquely positioned to help you, stir the senses, generating a range of emotions to deliver your message to targeted audiences, create compelling visuals and live events that elicit consumer responses to your product or service.

Our experiential marketing team can help you develop a brand defining experience to enhance and complement your above the line advertising campaigns with traditional media platforms.

With 15 years events industry experience our superior knowledge and expertise can help you breathe life into a stand at a popular live event, trade fair or conference for example, or maximise your return on investments for existing sponsorship deals.

The Activations team can also execute a stand-alone experiential marketing campaign that is disruptive and will resonate with the consumer on the ground. Whether it’s surrounding a sponsored concert or sporting event with online and offline publicity or literally taking a campaign on the road, Grooveyard will help solidify your brand message and break through the clutter.