cartrawler case study

BRIEF

Deliver two informative and engaging hybrid virtual conferences to two main customer groups

WHERE

Bespoke CarTrawler branded platform

WHY

Reinforce CarTrawler’s position as an industry expert and thought leader in line with COVID-19 guidelines

WHO

Existing and prospective partners, and suppliers

catrawler home screen

WHAT WE DID

Grooveyard activated two virtual hybrid conferences and delivered engaging and informative Ezine communications plan to both customer groups throughout the course of 6 weeks. Grooveyard built a bespoke branded app platform with a number of key features & capabilities such as Q&A, polls, surveys, document & presentation library, agenda and speaker profiles.

Grooveyard also provided all design and branding services, offering a slick high-end digital solution to attendees.

 

 

SERVICES DELIVERED

Virtual Event Creation And Management

Concept creation and delivery

Design And Branding

Communications Management

Digital Engagement

Production

Data & Technology Management

Full Event Management

Supplier Management

Logistics & Operational Management

Content Creation

End To End Seamless Delivery

 

 

RESULTS

Each conference received significant views and engagements across two days and were attended by a global audience of over 700 attendees 

 

As part of the communications plan, Grooveyard engaged with attendees from over 40 countries with a full digital strategy and delivery rollout  to ensure strong attendance

 

Due to the success of this year’s CarTrawler conferences, CarTrawler wishes to continue to integrate a virtual / hybrid element into their future live conferences