Festivals are more than just large groups of people coming together, they are a way to express culture, creativity, and a way to create community. From music festivals to culture fests, these events offer people a chance to escape their everyday reality and immerse themselves in a world of excitement. However, what truly sets a festival apart and makes it memorable is the real-time engagements people experience.

Real time engagement is not just about being physically present but actively getting involved, communicating and connecting with others. Real-time engagement pulls you right into the heart of the action. What we remember are the stories that we can tell. Festivals are a way to bring  people together that share common interests and passions. When we have this we can build a community of like minded people.

In a society powered by digital connectivity, the role of social media in facilitating real-time engagements cannot be ignored. Platforms such as Instagram, TIK TOK, and Twitter are ways which festival experiences can be shared with a global audience in real-time. From captivating images capturing the essence of the event to live updates documenting its unfolding success, social media enables organisers to capture anticipation and excitement among prospective attendees. These online platforms provide invaluable insights into the success of the festival, enabling organisers to gauge its reception and iteratively refine future iterations to better meet the expectations of their audience.

By leveraging the power of real-time engagements, festivals transcend the realm of mere entertainment to become transformative experiences that leave an impactful mark on attendees. Through active participation and meaningful interactions, festival-goers create connections that endure long after the event has drawn to a close. In an increasingly digital world, the importance of fostering authentic, in-person connections cannot be overstated, and it is through festivals that we confirm the power of communal celebration and shared experience.