Importance of Customer Journeys
With the ever-changing experiential marketing industry, a customer journey is important as it allows a business or brand to gain insight into how they can improve the customer expe
Event Management Audio Visual
Audio Visual is an integral part of event management and can make or break it. Great Audio Visual can enhance your event from a look and feel perspective and also from a user exper
Tips to Theming an Event
Theming in Event Management is so important, it brings the project to life and is a great starting point in organising the day. Here are some tips when starting the process of them
An Event Manager’s ‘Note to Self’
An Event Manager’s ‘Note to Self’ As event managers, we are inclined to learn what we need to know from the experience of every event we are a part of. Every event
Waterproofing Your Event
Waterproofing Your Event Now that we are coming into Spring and the days are getting brighter and the evenings longer, we can finally start looking forward to some outdoor events.
Importance of Incentive Gifts
Importance of Incentive Gifts at Events An incentive gift can be an expression of thanks to a guest for attending an event, a promotional launch of a product, a hint of persuasion
St. Patrick’s Day: A Global Event
It’s safe to say that when the event of the 17th of March rolls around each year, everyone’s a little bit Irish, regardless of your heritage. Having run one of Ireland’s big
Tips for Successful Roadshows
Roadshows are a certain way of raising your profile, connecting with a wider audience and creating opportunities to meet more of your existing customers. Here are the top 5 tips f
Immersive Engagement Pieces
We are moving into a new time, a new era of Immersive Engagement where posing with branded merchandise in front of a bland photo background will simply not do anymore. Event goers
Health & Wellness at Events
Health & Wellness at Events We at Grooveyard certainly know that events have their indulgences so check out our top tips on incorporating health & wellness at your n
